Learning Team
Marketing Plan: Final Paper and Presentation • Resources: Marketing Plan: Phase I Paper, Marketing Plan: Phase II, Paper, Marketing Plan: Phase III Paper
Use the Marketing Plan Outline listed on the student website as a guide.
Write a 6,300- to 7,000-word paper integrating your previous Learning Team assignments into a final Marketing Plan Paper. Address the following information in your paper:
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• Create an advertising plan.
• Identify public relations opportunities for the product or service.
