MGT510 Total Quality
Management (alt. code=MGMT510) Assignment No 02
Due Date 18-12-2015
CASE:
Universal Children Association (UCA) is a
non‐profit organization that has a vision to
help children while the families help
themselves. They work with other organizations as
well as non‐profits and have a variety of local
partners while maintaining their own
independence without political agenda or
religious orientation. It is leading independent
organization that aims to create a lasting
change in the lives of children in need around
the world. They recognize themselves for their
strong values that, they claim, are
communicated and followed at all levels of the
organization.
Their values include:
• Accountability: To take personal
responsibility for using organization’s resources
efficiently, achieving measurable goals and
being accountable to partners,
supporters and children.
• Ambition: To demand the best of ourselves and
our coworkers and to set high
goals and steadfastly commit to improving the
quality of work.
• Collaboration: To respect and value each other
and to flourish on our diversity
• Creativity: To be open to new ideas, accept
change and to take risks to develop
sustainable solutions
• Integrity: To live to the highest standards of
honesty and behavior; and to never
compromise on reputation
The vision of maintaining innovation,
accountability and collaboration is well
communicated by the top level management of the
organization. These values are
promoted across all levels of the hierarchy.
Recently, Universal Children Association (UCA)
started operations in your country and
has begun 3 different projects. You are hired as
a middle level manager for one of these
projects. The entire workforce that you are to
deal with is newly recruited and unaware
of the organization’s values.
You are given a detailed account of the
company’s keen focus on these inherent values
and you are directed to communicate, promote and
implement these values among
your staff and to work as a change agent.
1. What resources do you need from the
organization and from the top level
management in order to deal with this situation
and to undertake this
responsibility? (10 Marks)
2. How will you communicate and implement these
values? (10 Marks)
3. How would you develop a sense of empowerment
and ownership for these
values among the workforce? (5 Marks)

